FONGIT:Force with John Elbing
Tue, 11 Feb
|FONGIT HQ (6th floor)
Join us for this in-person lunchtime workshop where our startup coach John Elbing will present his upcoming book “Storybuilding - Your Brand From Their Standpoint”.


Time & Location
11 Feb 2025, 12:00 – 14:00
FONGIT HQ (6th floor), Rte de la Galaise 34, 1228 Plan-les-Ouates, Switzerland
About the event
⚠️ REGISTRATION ARE CLOSED DUE TO A LARGE NUMBER OF SIGN UPS ⚠️
In this workshop, our speaker will share insights on how to build a powerful story to engage customers:
Understand the three emotional and intellectual steps that you go through when encountering a brand.
Analyze your customer and your offer from their standpoint.
Put the pieces together following a storytelling framework.
Stop talking about you!