As the new and interactive mobile messaging platform, inZair allows anyone with a smartphone to freely send and receive ZMS, known as smart multimedia messages, using the benefit of geolocalisation and time. Based on strong geolocalisation integration and full respect of consumer privacy. ZMS can be used by consumers, as well as business and brands allowing them to enrich their engagement with their audience in a very effective and targeted way. ZMS is currently available on the App store and will soon be available on the Android platform. inZair was awarded at LIFT 2012 the AlpICT Innovation Award for ZMS, its stunning space-time travel application. InZair was finalist at LeWeb 2011.